Refer to the following content

• Project kickoff

• Onboarding sheet (responses)

• Client’s proposal

The client should mention which competitor websites they like, so we can outline our work based on the samples they provide.

Study the website and see what the commonalities are. For example, all the clinic’s websites have a dedicated page for each doctor.

What’s The Main Objective of the Website?

We build websites for only local companies for specific purposes. This helps us focus on our marketing message and only serve the right industries.

✅ = our focus
❌ = we avoid (SOP unmatch)

1. ✅ Lead Generation: Capturing potential customer information

2. ✅ Portfolio / Showcase: Displaying work or achievements

3. ✅ Corporate / Business: Representing a company online

4. ❌ E-commerce

5. ❌ Blog / Personal

6. ❌ News / Media

7. ❌ Government

8. ❌ Non-profit

9. ❌ Entertainment

10. ❌Product Catalog

11. ❌Resource Directory

12. ❌Forum / Community

13. ❌Software as a Service (SaaS)

Knowing the types of website we want to build, next we can come up with who our target audience is and who we are speaking to.